First of all the site is super easy to use. Initially you have a few options: enter a username, topics, and twitter lists. Of course I put in my name to see the results and here is what I got.
Second, I searched the topic "social media" of course I found great names like:@chrisbrogan, @SharonHayes, @MackCollier, @ShellyKramer and many more. I love that it does allow us to listen to those who are talking about topics we want to tune directly into. Great feature!
Last, it allows you search a Twitter list(unless it is private) to see those with the highest "klout" within the list. Interesting to see the grade given but certainly do not think social media can be completely measured. I think there are parts that can show numbers but true influence in my opinion is hard to determined. Social media is more about the conversations and engagement than it is the campaign or marketing strategy.
So what is your Klout grade and do you think it is a true depiction of your influence?
"When it comes down to it, I let them think what they want. If they care enough to bother with what I do, then I'm already better than them."
— Marilyn Monroe
5 comments:
mine was a 55...means nothing to me. I tweet because I enjoy my friends online and to spread the word about my activities...if we get to concerned with numbers then we are in it for the wrong reasons (at least IMHO =)
Mine was a 19!LOL - says I'm a connector and you are one of my influencers!
I am honored to be mentioned here, Jen, along with some of my favorite Twitmigos - how flattering! I've fooled around with Klout a bit, too, but, for me, at the end of the day, numbers and "influence" don't matter nearly as much as the amazing people and even more amazing relationships I've developed as a result of my involvement in the Twitterverse.
And you are correct, social media is all about conversations and engagement. And even brands, if they use social media correctly, can integrate social media into their marketing strategy - often with great results. But that will never happen without the investment in conversation and engagement. Social media = people. Plain and simple.
Great post, great overview of Klout and, once again, I am honored to have been mentioned, especially in the company of some great people and in a fantastically well-done, "keeping it real" blog. You're the best :)
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Melissa is definitely right--- if we get too concerned with numbers our material goes to crap and then it's not worth reading because it isn't genuine. I'd rather stay true to myself and have low numbers than to have people following because I'm posting fake stuff.
-Sylvia
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